The Conversion Blog

We see many FinTech and Blockchain companies missing out on opportunities to leverage and delight their existing client base. Your existing clients, users, and investors have the greatest potential to become voices for your brand, championing your values and offering social proof to potential new clients. If you’re not working on delighting your current users or customers you’re missing out on new potential leads and on repeat business.

Let’s take a look at how you can efficiently and effectively delight your current users, investors, and clients and kickstart growth using Inbound FinTech Marketing.

Your innovative FinTech service or product could revolutionize the world but it doesn’t mean much if nobody’s heard of it. Here’s a look at how Inbound Marketing is more relevant than ever when it comes to blockchain services in the face of recent changes to regulation within the online advertising industry.

When looking to market your ICO and create a buzz around your FinTech company there’s a whole host of information out there on where to get started. From creating buyer personas, to killing it at social– maybe you already know you want to approach this using Inbound FinTech Marketing but you’re not sure where to get started. Or perhaps you think there’s almost too much information or that you just don’t have time to work and read all of this advice.

If you’re strapped for time, that’s okay, because there are a lot of other ways to digest knowledge quickly – and one of the best ways by listening to podcasts. Here are a few of our favorite podcasts to give you a flavor of what’s out there. These are suitable for smaller business as well as enterprise level projects. Listen to these while working on your FinTech product or service and absorb the wisdom.