Website Performance Matters
Website performance and page speed are not just about satisfying search engines but about delivering superior user experiences. By prioritizing user experience through performance optimization, your clients will have higher conversions and better search engine ranking. Therefore, enhancing page speed is the highest priority for all website owners to thrive in the ruthlessly competitive digital landscape.
As page load time goes from 1s to 3s, the probability of bounce increases 32%.
According to a report from Akamai, a 100-millisecond delay in website load time can hurt conversion rates by 7%.
40% of people abandon a website that takes more than 3 seconds to load.
An Aberdeen Group study found that a one-second delay in page load time equals 11% fewer page views, a 16% decrease in customer satisfaction, and a 7% loss in conversions.
According to a recent Google study of over 900,000 websites, it's clear that the automotive, technology, business, and industrial markets sectors have the most room for improvement.
Speed
Fast-loading pages significantly enhance User experience. In today's fast-paced digital world, users expect information at their fingertips instantaneously. Unfortunately, slow-loading pages lead to high bounce rates as users quickly lose patience and navigate away, often to competitors' websites.
Search
Search engines like Google explicitly factor page speed into their algorithms. Google's mobile-first indexing also emphasizes the importance of mobile page speed. A faster website enhances crawl efficiency, meaning search engines can index more pages within their crawl budget, improving a site’s visibility.
Conversions
Page speed is critical for conversions. Visitors are more likely to stay, engage, and convert if your pages load quickly, be it a sale, sign-up, or other desired action. Conversely, slow pages disrupt the user journey, leading to higher bounce rates.
Core Web Vitals
In the era of the Core Web Vitals, Google is increasingly prioritizing site performance metrics that directly impact user experiences, such as Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). As a result, sites that fail to meet these standards will suffer reduced SERP rankings.
Elevate Your Cybersecurity Posture
Discover how our specialized website security audit can proactively identify vulnerabilities and strengthen your client's defenses. Stay ahead of cyber threats and ensure their digital assets are fortified against emerging risks.
Optimize Compliance, Protect Your Reputation
Let us help you navigate the complex landscape of data privacy and regulatory compliance. Our comprehensive audit will ensure your client's website adheres to industry standards, safeguarding not just their data but also their brand’s integrity and customer trust. We can evaluate your client's website for HIPAA, CCPA, PCI-DSS, NIST, GDPR, and more.
Leverage Cutting-Edge Security Insights
Benefit from our deep expertise in the latest security technologies and strategies focused purely on internet-facing companies and digital agencies. Our audit provides tailored recommendations, enabling you to implement the most effective and efficient security measures for your client's unique business needs.
Maximize Website Performance and Reliability
Enhance your client's website’s resilience and performance with our thorough security audit. Prevent downtime and data breaches that can erode customer confidence, impact your client's bottom line, and expose them to regulatory actions. Partner with us for a robust security strategy that supports uninterrupted business growth.
Dave Ward
CEO & Co-Founder
A lifelong serial entrepreneur and technologist, Dave has been designing and developing websites since 1996 so he has a solution to nearly every problem.
Eric Melillo
President & Chief Growth Expert
An expert Growth Hacker helping enterprise companies scale and crush competitors using the full Inbound Flywheel & HubSpot.
Tanya Hallgren
Client Experience Manager, Development
Tanya has over a decade of experience managing complex web development and technology projects.
Heather Fawver
Client Experience Manager, Marketing
Heather is an accomplished Inbound marketer with years of HubSpot agency experience who thrives on bringing big projects to life.