Are you worried that you're not getting the maximum ROI from your HubSpot investment? Thinking that you don't really need all the "bells and whistles" HubSpot offers? Read on for 5 reasons why quitting HubSpot may be a bad decision for your Inbound Marketing Strategy.
The first thing that comes to mind is always cost. HubSpot looks expensive when you initially see the price tag. However, when you actually consider all of the features it offers you'll realize that you’d probably spend almost as much (or even more) if you were try to ad hoc an inbound marketing and sales platform. Though there is an associated price tag when using HubSpot, using separate tools and services instead will inevitably cause you to lose most of your efficiency compared with utilizing a single system. HubSpot's tools bring their maximum value when they are used in tandem with each other as intended; why pay multiple vendors for disjointed services that you’ll have to set up individually when you can pay virtually the same amount and do far less work?
The second thing we hear is that HubSpot isn’t as efficient as alternate options. The reality is, even through HubSpot may cost a few dollars more per month, you'll pay by a lack of efficiency if you choose to use something else. HubSpot has a variety of packages and tools that, when actually understood and utilized, create easy channels and processes for the user. Tools such as email templates, custom sequences, sales prospecting tools, and calendar bookings, (just to name a few), offer easy-to-use shortcuts to minimize the amount of effort needed to maximize your time.
Another concern we here is that HubSpot “can't meet your customer requirements” - this is a relatively old view, and doesn’t account for all the valuable changes that have occurred with HubSpot in the last few years. HubDB and other tools can bring your HubSpot experience and usage to the next level. While you’ll have a set baseline package, add-ons and tools can offer you the flexibility you need, with the custom requirements you want.
The fourth concern we hear is that sometimes there's confusion around all the different add-ons and tools within HubSpot, and it may be difficult to identify the package you should to be on. You may be asking yourself, ‘Do I need to pay extra for reporting?’ or ‘Do I need an "Google Ads thing?. Sometimes the answer is yes, and sometimes its no. The magic of HubSpot is in its variety of tools that support you to get the best ROI for your business. By connecting with a HubSpot Agency partner, you can ask all the questions you need to to ensure you have the best package and tools for your custom needs. They can also support you to understand in-depth what each of your tools do so you can better utilize them and maximize your efficiency.
The last big concern we hear is around getting the support you need or getting help when using your HubSpot account. While HubSpot will tell you how to do things and train you as a user (via their HubSpot Academy training videos and knowledge base), they won’t operate your process and sales for you. That being said, it's only natural that sometimes you’ll need help getting it all done - Having a HubSpot Agency Partner in your corner means you’ll have a resource to turn to who can teach you how to use your account better, support you to learn about the things that you may not realize already exists in the tool set, and to complete tasks.