The Best Ecommerce Platform: Magento

Ecommerce

The Best Ecommerce Platform: Magento Some of the world’s leading brands use Magento to conduct business online, but what makes this ecommerce platform one of the best online shopping carts available?

David Ward

A technologist, marketer, and serial entrepreneur since 1996, Dave has built solutions to nearly every problem.

Magento is a popular, feature-rich ecommerce platform offering you the flexibility to create engaging and unique online shopping experiences. Some of the world’s leading brands like Canon and Big Bus Tours achieved massive sales records when they decided to use the Magento platform to conduct business online. Magento does not only pride itself with over 250,000 merchants around the world, but it is considered a B2B leader in the industry and the recent launch of Magento 2.2, which puts emphasis on security and the B2B environment, is what continues to give Magento that competitive edge. Magento, rest-assured, is one of the best online shopping carts available in the market and listed below are some of the reasons why.

Easy Integration

Magento can easily integrate with ready-made plugins and apps from other developers. Some of these plugins are free while others will come at a cost. The many extensions Magento offers can help to enhance your store’s marketing and sales functionalities, shipping workflow and online and offline accounting. If you cannot find the plugins or extensions you need, you can usually find a good Magento extension developer.

SEO Friendly

Magento is equipped with SEO-friendly features that can help you overcome typical CMS issues that could prevent you from ranking well in search engines. A well-planned SEO strategy allows for faster ranking opportunities on search pages and an increased chance of being ...