About Us

We say we have “vision for detail,” but what does that mean? Meticulosity is a diverse mix of creative visionaries and meticulous programmers that all share an extreme attention to detail. That’s what makes Meticulosity different than other design firms – our team works in concert to create solutions that marry software applications with beautiful design.

Our team is loaded with experience. We are a HubSpot Platinum Partner Agency and a Certified Magento Partner Agency. With hundreds of combined years experience in graphic arts, web design, application development, search engine optimization (SEO), and software systems, Meticulosity is the perfect partner to help you grow your online business. We work exclusively with midmarket and enterprise businesses and online retailers, so our detailed knowledge of the challenges you face allows us to provide tailored solutions to meet your specific needs.

Meticulosity is based in Upstate New York’s Tech Valley region about 120 miles north of New York City and just miles from the state capital, Albany, NY. Meticulosity is a Better Business Bureau accredited company with an A rating.

We also have offices in the Cayman Islands within the Cayman Enterprise City special economic zone, in Cape Town, South Africa and in the Okanagan Valley, Canada. Read about our core values here.

Team Cayman

David Ward

CEO + Founder

A lifelong serial entrepreneur and technologist, Dave has been designing and developing websites since 1996 so he has a solution to nearly every problem.

Tanya Wigmore


Tanya has over 10 years experience running her own successful search engine optimization agency in Calgary, Canada before joining. She has several Google Adwords Analytics and HubSpot certifications and oversees all our Inbound Marketing efforts.

Duncan Henderson

Director of Development

Duncan has 20 years in web design, development, and project management experience and has managed everything from massive Magento-multistore sites to WordPress. He's also fully certified in HubSpot's COS.

Adam Sanders

Director of Client Experience

With a passion for all things digital, Adam worked in some of London’s largest digital agencies over the past 10 years before joining us. He manages the client experience, quality, and the UX & design process.

Janette Smuts

Global HR Manager

Janette joins us via South Africa where she worked in HR and client relations after gaining her Honors degree in Human Resource Management.

Amy Hayward

Sr. Inbound Marketing Specialist

Amy joins the team from Scotland where she had over 5 years' experience in digital marketing, social media, and content marketing. Amy is AdWords & HubSpot certified.

Erica Matsheza

Sr. Inbound Marketing Specialist

Erica has more than 5 years experience in marketing and communications. She is an Associate of the Chartered Institute of Marketing (UK) and she is Google Analytics and HubSpot certified.

Team South Africa

Paul Muller

Paul Muller

Sr. Project Manager, SA Team Leader

Paul has over 15 years experience in front-end development and actually worked with our PM Duncan years ago when he lived in South Africa.

Shadley Wentzel

Shadley Wentzel

Sr. DevOps Engineer

Shadley is a full-stack developer with 10+ years of experience and owns our DevOps initiatives.

Wilbert Muza

HubSpot Developer

Wilbert is a front-end developer who specializes in HubSpot.



Sr. Graphic Designer

Muwuso brings our customers brands to life through UI, UX, and graphic design.

Their collaborative nature is their biggest key differentiator. They helped us avoid pitfalls that we would never have seen coming, using knowledge from their previous experiences. They’re also very responsive.

Carolyn Lowe UpSpring Baby

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UpSpring Baby Web Designer
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Strategic Partners
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