The Conversion Blog

Considerations for Upgrading to Magento 2 in 2018

[fa icon="calendar'] Jan 12, 2018 / by Amy Hayward posted in Ecommerce, Magento, Content Management System

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With the year well under-way, it’s time for online merchants to review their plans for 2018. In particular, because of the increasing need for mobile-first sites and voice optimization, reviewing your ecommerce platform is an essential component to remaining competitive.

If you’re not already using it, Magento 2 could be the ideal platform for you. Let’s take a look at what you should consider when evaluating whether to upgrade.

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How Your Job as a Digital Marketer Will Change in 2018

[fa icon="calendar'] Jan 04, 2018 / by Tanya Wigmore posted in SEO, Inbound Marketing, Chatbots, Facebook

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There are no shortage of articles on the Top Marketing Trends for 2018 and most of them are, in my opinion, pretty bang on. But what do these changes mean for you, the marketer? Is automation going to put you out of a job, will you need to learn some new skills, or will you be able to coast through 2018 unscathed?

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Kickstart Your Social Media Marketing in 2018

[fa icon="calendar'] / by Amy Hayward posted in Social Media, Inbound Marketing, Content Marketing

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This year, the social media landscape changed dramatically for digital marketers and ecommerce merchants. If you haven’t adjusted the way you approach social media, now is the time to review your strategies and flex with the changes. Here’s a look at what 2017 meant for social media and trends in 2018 that are about to change all that again (as well as what this means for your ecommerce social media plans in 2018).

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We’re a Global Leader in Magento Development

[fa icon="calendar'] / by Amy Hayward posted in Magento, Growth-Driven Development, Website Development

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We’ve been recognized as a global leader in Magento development by the Clutch Global Leaders 2017 list. We’re honored! Clutch is an excellent site to help you shortlist which agency is right for your business, and we are honored to be listed as one of the top 15 Magento developers in the world.

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Does Your ccTLD Make a Difference for Rankings?

[fa icon="calendar'] / by Tanya Wigmore posted in SEO, Ecommerce, Local Search

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Yes. In some cases, having a country specific top level domain (your "country code top-level domain", or ccTLD) of the country you are targeting can significantly increase your search engine rankings in that country.

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