The Conversion Blog

The Link Between Voice Search and Local Search

[fa icon="calendar'] Mar 28, 2018 / by Erica Matsheza posted in SEO, Local Search, Google My Business

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Voice search is transforming the world, and the future of local search now lies in voice. Google has predicted that by 2020, around 50% of search queries will be voice searches. With a great low rating of 4.9% word error rate, Google’s speech recognition technology continues to develop, optimize and perfect voice search experiences. Today, 20 percent of search queries on Google and Android devices are voice searches. Now is the time to optimize local search leveraging voice search strategies.

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Practitioner Listings in Google My Business

[fa icon="calendar'] Mar 22, 2018 / by Erica Matsheza posted in SEO, Local Search, Google My Business

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Google My Business pages, or Google Places pages, are the local business listings that you see in the Google Search Results and Map Search Results to help you find physical business locations. They are incredibly important for local search rankings. But what about when your local practitioners get a lot of search volume, can you optimize local search for individuals?

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Does Your ccTLD Make a Difference for Rankings?

[fa icon="calendar'] Dec 11, 2017 / by Tanya Wigmore posted in SEO, Ecommerce, Local Search

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Yes. In some cases, having a country specific top level domain (your "country code top-level domain", or ccTLD) of the country you are targeting can significantly increase your search engine rankings in that country.

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Improving your Website for International Clients

[fa icon="calendar'] Aug 30, 2017 / by Smita Avanindra posted in Local Search, Content Marketing

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Expanding your business to an international audience is a great opportunity to help you increase growth potential. Interacting with an audience that is part of a different culture or in a different location that your existing market can be both exciting and challenging, so we’ve put together a list of what you need to do to make sure your website is ready for international clients.

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Google My Business Posts, Direct Messages & Automatic Bookings

[fa icon="calendar'] Jul 17, 2017 / by Tanya Wigmore posted in SEO, Local Search, Google My Business

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Google My Business has rolled out a few new features over the past few weeks so we’ve put together a roundup of some of the tools that are poised to make an impact on your business.

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